My Digital Intervention...

The aim of my intervention is to make it clear that cosmetic companies really do exaggerate their claims. I'm going to make a site showcasing some of their claims and hope it will help people to realise that most adverts are misleading, and maybe help to make people campaign for more realistic adverts.

The site will be done in the style of a beauty website. I tried to find a site that I could take the code from to modify it while keeping the original layout, but with all the flash used it's a bit out of my league. I'm therefore making a basic copy of a generic beauty / cosmetics site.

I have lots of content to write about but I want to get the design sorted first. I'm not sure how much I should write on the parody site, or how much of the writing about the products and probably the companies should be on my blog. I think I will try to fit most of it on the site, so that the aim will come across to anyone reading it, rather than them having to view my blog if they want to find out more. Maybe it could be on a separate page on the site?

I've posted two pictures, comparing a popular cosmetic company's logo, and the version I will be using with my parody site. I might change the "London" to something like "Misleading" but I'm not sure yet, think I'll leave that until the rest of the site is finished and see how it looks.